fbpx

Our Objectives 

Over the years, pay per click advertising has proven its worth as one of the best and most cost-effective digital marketing strategies. PPC advertising businesses the ability to take control of their ad spend and get their brand offerings in front of the right people, at the right time, and in the right place.
Pay per click marketing provides you with laser-targeted visibility, speeding up the customers’ buying process and exponentially boosts your conversion rate.

Why We’re Different At The Core

Our Pay Per Click advertising starts with the nucleus of your web presence: your Google Business Profile. To maximize the potential of every click we can drive to your business through Pay Per Click ads, we first work to configure and optimize your Google Business Profile and connect it to our lead automation and qualification platform.

Your business is guaranteed that every ad dollar is well spent with the maximum opportunity of conversion to each sale. Our team helps to drive immediate traffic to your website from search engines with our pay per click management services by placing your ads and website at the top of the search results for relevant search inquiries and keywords.

No matter what type of business you run, from a home service company, a local repair shop, a Realtor company, or manage an e-commerce store, we have you completely covered.
I Need Help Boosting Conversions

Do I Need An Agency To Run My Ads?

While Google makes it easy to start your Google AdWords campaign, it takes loads of time and experience to fully optimize it for conversions and successful results.

We ensure your ad budget goes toward clicks that will actually turn into sales conversions. Additionally, it is even more important that your cost per conversion (cpc) is not higher than the actual value of your customers. Our paid search team will get your ads to drive the right traffic straight to your website and profile once your business is set up.

Even if you are in a competitive advertisement space because of your specific niche, we have a full caliber of a team and resources that will make sure your ads stand out from the crowd to potential customers. With our automated capture and follow up system in place, the hottest leads get a response quickly almost every time and arrive in your SMS inbox prequalified. 


Now more than ever, customers tend to do a lot of research and obtain multiple quote when it comes to specific business types, such as service-based companies. But if you can capture their complete attention and provide a response within 5 minutes to them, your chances of conversion and closing a quick deal skyrockets.

Because of this, we’ve built a proprietary system to help close these leads as quick as possible. While you focus on making sure your own sales team is effective in selling your product or service, we work with you on getting your ad messaging just right with our team so it is enticing and urgent for them to speak to a live person ASAP.
I Need Help Boosting Conversions

The Statistics Speak For Themselves 

Here are some PPC Advertising stats that matter to every single business out there who desires to reach their goals and make profitable success:
50% of consumers landing on an e-commerce website from PPC ad campaigns are more likely to purchase products.
1/3 of users click on a Google search ad because these ads directly answer their queries.
Search ads can boost brand awareness up to 80%.
78% of local searches using mobile phones result in offline purchases.
Ad campaigns on Google’s display network have proven to boost web traffic by 300%.
The average click-through rate (CTR) for an ad in the first position of SERPs is 7.94%.
Due to our flat fee structure, you have the ability to maximize every dollar you spend. We hate wasteful spending, so we monitor our clients’ campaigns on a weekly basis and constantly optimize live ads and targeting profiles to achieve the most leads and lowest costs possible.
I Need Help Boosting Conversions

How We Work to get you the Google Profile and Google Ad results That Will Make Everyone Else will Jealous

So instead of worrying about costs, you’re busy talking to new leads

Request your free Google profile and competitor audit

Once you fill in the form below, we will reach out to get your personalized meeting scheduled with our team. The more information you can give us prior to meeting, the more we’ll be able to understand your specific needs and strategize how we can best execute optimizing profile and ads.

We developed an audit that includes every aspect necessary for success. While we invite you to apply, we are also realistic. If we do not believe we have the chance to improve your profile and campaigns to their full potential, or we are not well versed in your niche, we may not accept the opportunity.

The more information you can give us prior to meeting, the more we’ll be able to understand your specific business’ needs and how we can best support helping you blow past your current goals.

Meet With Your Account Advisor To Review Identify Keyword Opportunities For Your Business

Our goal is to spend money on the most cost-effective keywords specific to your business’ niche and target consumer. Keywords are the search terms that people type into search networks when looking for something that they are interested in. We will do thorough keyword research to find opportunities for your business.

We investigate thousands of keywords and measure search traffic, competition, and costs associated to select the best keywords for your advertising campaign. We will also exclude any negative keywords that could bring unqualified traffic and leads to maximize your ad spending budget without any waste.

We’ll show you any gaps we found in your profile, adjust them and discuss potential areas we could strengthen your Google Ads performance. And in the theme of full transparency, we will field any questions and advise of our process to help you make a well-informed decision.

We work around the clock to launch your campaign

Once onboard, your Google Ads team works to launch you first approved campaign ASAP. We’ll optimize your Google Business Profile and connect it to our lead qualification platform to fully augment the potential for every lead we generate to turn into a sale.

Next, we develop the most effective search engine ads. For every ad, we write the headline, ad copy, create ad groups, choose the best keywords, and target them at specific keywords and searches. We will also setup A/B testing for the ads to pinpoint the most high-performing ads.
We set up the keyword targeting to be extremely specific by target

ing the exact search term that guaranteed will lead to the highest quality leads. This process is executed by making the ad copy match the search term as much as possible, and directing them to a geographically specific landing page that is tailored to their location. We utilize a local phone number, maps, or images of the city they're searching for or from.

Test, Analyze, Optimize and Repeat

Our top priority is to make every dollar count. As we manage your Google Ads, we keep a close eye out on your competitors. As your marketing agency, we will evaluate in detail what your competitors are doing in the search engines. By identifying strengths and weaknesses in their digital advertising efforts, we will be able to develop a smarter approach for your own campaign and ad copies.

Identify low-performing areas of your ad campaigns quick. Our PPC agency will watch the performance of your campaign daily. If results begin to decline, we will detect it immediately and pause the low-performing ads. Additionally, we often launch new ads simultaneously to keep the results coming in.

Our team dives deep into every campaign to weed out the waste and improve upon the winners. We obsess with finding a JACKPOT campaigns for your business objectives, then continuing to make it even better through our strategic tests.

We have your best interest in mind, and through metric based analyses will help you make the most informed decision for your business with you ad campaigns.
I Need Help Boosting Conversions
Copyright © 2022 Viper Consulting, LLC
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram